Pirate Soccer Streams Thrive on Facebook – El Pais (Feb 21, 2017)
There have been a couple of stories recently about Facebook finding ways to detect and either crack down on or monetize pirated music on the platform, but this analysis from Spanish newspaper El Pais demonstrates that music is far from the only thing being pirated regularly on Facebook. It appears that there are massively popular streams – the article cites a recent game between Barcelona and Real Madrid where one stream alone had 700,000 viewers – which go largely unchecked on Facebook. The key to their success is that users follow Pages which post links to streams hosted by other entities – because the aggregators themselves never infringe on any copyright, they can build big audiences and merely direct them at whatever streams are available. As Facebook gets ever more serious about video on the platform, it’s going to have to get better at detecting infringing live streams in real time, especially if it wants to win the trust of traditional broadcasters.
via El Pais (in Spanish)
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