GM Acquires LIDAR startup Strobe, Deepening Direct Investment in Autonomy (Oct 9, 2017)
GM’s Cruise Automation unit has acquired Strobe, a startup which has been working on “chip-scale” LIDAR technology for use in self-driving cars. LIDAR is one of the big bottlenecks in autonomous tech development, both expensive and low-volume at present, with Velodyne currently the dominant supplier. As this Recode piece points out, GM is a bit more deeply invested in autonomous driving than most other legacy carmakers, having acquired Cruise itself as the “brain” of the system and also running various experiments of ride sharing and other services through Cruise and the GM Maven brand, and this acquisition extends that integration. My guess is that the technology was at a fairly early stage – the company seems to have just 11 employees – and it’s therefore unproven, though GM had an existing investment and may know something other potential acquirers didn’t, allowing it to swoop in at an opportune moment to take it off the market. Waymo and Uber, of course, are battling in court over the latter’s attempts to make its own in the image (or otherwise) of Waymo’s.
via Recode
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