Alexa and Google Assistant have a problem: People aren’t sticking with voice apps they try – Recode (Jan 23, 2017)
Call this a rare bit of cold water poured on the hot topic of voice assistants and especially Amazon’s Alexa. The data here suggests that the third party “Skills” available through Alexa have essentially zero staying power, with most abandoned very quickly after the first use. I suspect that’s partly down to the awkward syntax you have to use to invoke Skills on Alexa, and partly down to the fact that most of the Skills are novelties at best, with many providing very little utility at all – the number of Skills available is one that Amazon likes to tout and reporters dutifully report, but is largely meaningless while this is the case. In addition, none of this really says anything about the usefulness or sticking power of the built-in functions, and that would be a great subject for a survey. I would guess that people stick with the core functions a lot more than these Skills, or return their devices because they’re not using them – the latter was my own eventual outcome when testing the Echo.
via Alexa and Google Assistant have a problem: People aren’t sticking with voice apps they try – Recode
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