Pandora Reducing Workforce by 7% – Variety (Jan 12, 2017)

Pandora is one of the longest-standing music streaming services in the US, and yet it is perennially challenged to make a decent profit. Today, it announced it’s cutting 7% of its US workforce to refocus its business, though it hasn’t said which bits are being cut and which are now considered core. My guess is that this is a reflection of the imminent launch of its subscription all-you-can-eat service and perhaps a de-emphasis on its traditional radio-style business, but more clarity will likely emerge soon. This is just another indicator of just how tough it can be to make money in streaming music, despite the boon paid music subscriptions have been to the music labels in the last couple of years.

via Pandora Reducing Workforce by 7% | Variety

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• Pandora

• Content
• Music
• Streaming

• Streaming is Saving Music
• Subscription Everything

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